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Microsoft Dynamics 365 Customer Insights – Making the “Customer 360” Possible  27 min

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Microsoft Dynamics 365 Customer Insights – Making the “Customer 360” Possible

Dynamics 365 Customer Insights leverages an intuitive and flexible customer data platform (CDP) to uncover valuable insight into customer needs and habits. It seamlessly delivers the 360-degree view of the customer that businesses have always wanted but have struggled to effectively achieve. Customer Insights offers a way to create this CDP using the power of artificial intelligence (AI) instead of manually creating mapping logic the way you might with a data warehouse.

In this webinar you’ll hear from Merlin Schwaiger and Bill Rockwell, Customer Insights Wizards at PowerObjects, as they discuss:

  • What Customer Insights is – we’ll define what a CDP is, describe the role it plays, and detail how CI creates it
  • What Customer Insights is not – we will clear up misconceptions about a CDP versus MDM (master data management) solution, as well as delve into where AI fits into the solution
  • What your organization should do next to leverage your disconnected data sources to drive business success (hint: it involves Customer Insights!)

Speakers

https://www.powerobjects.com/wp-content/uploads/2020/04/Merlin-Schwaiger-200x200.jpg

Merlin Schwaiger
Global Sales Enablement Director
PowerObjects, an HCL Technologies Company

https://www.powerobjects.com/wp-content/uploads/2020/04/Bill-Rockwell-200x200.jpg

Bill Rockwell
Business Development Director
PowerObjects, an HCL Technologies Company