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Sovereign Housing Association, Part II

Sovereign Housing Association, Part II

The seventh-largest social housing organization in the U.K., Sovereign is now in the middle of a several-stage digital transformation strategy. A key component of the strategy is to implement a customer-focused and scalable technology solution – Dynamics 365 – with the help of PowerObjects.


Due to a series of recent mergers, Sovereign was trying to manage with several different technology systems and processes. They needed to get back to a single way of working across all of their different offices.


After weighing several options, Sovereign selected Dynamics 365 because it is extendable for the future, deployable into the cloud, and promotes configuration over code – in the rapidly changing social housing market, these were must-have deliverables.

Key Benefits

+ All housing officers are now centrally scheduled, ensuring the right person is assigned to the right customer at the right time.
+ Multiple systems are now pulled into one view, providing Sovereign with a real-time, 360° view of each customer.
+ They now have the ability to deliver service to customers when they need it and via the customer’s desired channel.

PowerObjects is an extremely capable partner. They give me confidence that they can deliver the vision that we've set out and together I think we'll deploy something extraordinary within Dynamics 365.

- Christian Digance, CRM Product Owner, Tenancy Management

With 56,000+ homes and 130,000+ customers and tenants, Sovereign is one of the largest housing associations in the U.K. Sovereign recently initiated a digital transformation strategy that included the implementation of modern, customer-focused and scalable technology.

At the heart of the project was partnering with PowerObjects to deploy Dynamics 365. Explore the interactive microsite to learn more about their digital transformation journey.