Marketing Automation Landscape and Microsoft Dynamics 365
September 21, 2017

Today, we will only worry about marketing automation platforms. The applications must be feature rich and most importantly have an organizational strategy centered on Microsoft Dynamics 365 and bridging the gap between marketing and sales teams.

How to Automatically Send a Webform Submission to a Nurture Campaign
September 19, 2017

Do you want to know how to begin nurturing leads as soon as a webform submission is sent? Here’s how PowerWebForm and PowerNurture can help when successfully linking to one another.

Dynamics 365 July 2017 Update: Event Management
August 8, 2017

In the Dynamics 365 for Marketing July 2017 Update, Microsoft has added the Event Management module that builds on existing marketing capabilities to help event organizers plan, manage, and process events.

Introducing PowerChat, a PowerPack Add-on for Microsoft Dynamics 365
June 23, 2017

We are excited to announce the latest addition to the PowerPack Add-on family, PowerChat! If you haven’t heard, we have released a brand new PowerPack Add-on to change the way

PowerMailChimp vs PowerEmail
PowerEmail vs. PowerMailChimp the Ultimate Showdown
May 22, 2017

You may have noticed that we offer two PowerPack marketing add-ons focused around email communication. In this blog, we will compare our Add-ons PowerEmail and PowerMailChimp and discuss the benefits

Social Engagement
The CRM Minute: It’s Time to Get Excited About Microsoft Social Engagement [VIDEO]
March 16, 2017

Microsoft Social Engagement is a tool designed for listening, analysis, and engagement. All around social and all in one place. It provides customer service teams, marketing teams, and sales teams an

Logo Colors
Color me CRM: Matching Theme and Logo Colors in Dynamics CRM
September 23, 2016

So you’ve just used theme functionality in Dynamics CRM to put your company’s logo up in the navigation bar, but you’re not sure how to match the color of the

announcements
PowerObjects Proudly Presents: How PowerObjects Uses Microsoft Dynamics CRM for Lead Gen
September 22, 2016

Are your sales and marketing teams stuck in individual silos? At PowerObjects, we use Microsoft Dynamics CRM to join our teams together with one goal: Lead Generation. Leads are the

PowerObjects Blog
The CRM Minute: The PowerObjects Blog Kicks it Up a Notch [VIDEO]
September 21, 2016

Our PowerObjects blog is probably one of the BEST Dynamics CRM blogs in the community, and in 2016, we gave it an extreme makeover! Featuring a better user experience, related

Sales and Marketing
How We Get Marketing and Sales to Play Nice—with CRM as the Parent in Charge
September 15, 2016

In theory, your marketing and sales departments should be one big happy family. In reality, it can seem more like siblings who love each other but have some major differences.

Marketing Automation and CRM
PowerObjects Proudly Presents: Getting Started with Marketing Automation and CRM
September 13, 2016

Marketing automation is a term heard a lot in the business world these days, but what do people mean when they say marketing automation? That’s a good question. The issue

Where SEO Fits in Your Marketing Automation Strategy
August 18, 2016

A company’s digital marketing strategy contains many different tactics that require attention. Two of those tactics are marketing automation and SEO. How they work together is vital to getting your