Capture information from a web form, and instantly pull it into CRM.




What is PowerWebForm?

Creating CRM web forms becomes easy and fast with the PowerWebForm add-on for Microsoft Dynamics CRM. PowerWebForm is more than an internet lead capture tool. It lets you capture information from a web form, and instantly pull that information directly into your CRM. You can then choose to create a lead, a contact or any other CRM entity, including custom entities. Easily build your web form in CRM, post the web form on your web page, and start gathering submissions! PowerWebForm eliminates the need to export/import lists from other databases and into CRM. Plus, you now have the ability to follow up with visitors who have shown interest on your site, without any lag time whatsoever.

  • Choose from many different field types including text box, radio button, check box, drop down and more
  • Customize the look and feel of the web form using CSS, so that the form fits flawlessly into your web page
  • Turn captcha on or off, to prevent submission of spam in your forms
  • Automatically populate CRM fields when a form is submitted
    • Example: Use the Hidden field type to automatically populate the Topic of the lead that is created from a web form, or to populate the lead source or something similar
  • Redirect visitors, either manually through clicking a button or automatically, after they have filled out the form
  • Receive automatic notifications as soon as a web visitor has submitted the form
  • Set up duplicate detection in the form, so that you don’t end up with duplicates in your Dynamics CRM
  • Send an auto-responder to web form submitters with the help of CRM workflows
  • Track the success of a campaign, using PowerWebForm in combination with PowerWebTraffic (one of our other powerful PowerPack add-ons) to see how many visitors have visited your landing page vs. how many visitors took action and filled out the form
  • PowerWebForm supports foreign languages – all text on the form can be customized


$1 CRM user per month*
  • *All enabled CRM users are counted. This includes read only users, admin only users, office 365 global admins, and service accounts.

Images, Video and Support


View PowerWebForm demo and how-to videos


See a list of frequently asked questions


View the PowerWebForm knowledgebase on Parature