718 Washington Ave. N. Suite #101
Minneapolis, MN 55401
View map and all Locations

Send us a message


Welcome back, readers, to the final installment in our Why CRM video blog series! We recently launched a new website aimed at answering basic questions around customer relationship management (CRM) software called “Why CRM.” The concept behind Why CRM is simple. We believe that CRM offers solutions for countless common business problems, but more often than not, people start shopping for CRM without actually knowing why. They tend to look at features and functions without really understanding what they need.

PowerObjects has taken a different approach. We brought it back to basics and are getting down to the root reason people start looking at CRM. In this video blog series, we answer that ultimate question: why should you choose CRM. In the series, we’ll cover three of the most common reasons people start considering CRM, such as losing key customers, making uninformed decisions that hurt business, or growing too rapidly and not being able to control the chaos. So let’s dive in and wrap things up with Part 4!

Making Bad Decisions: No or bad data means trouble

Does data have you feeling down? Without the right data, you don’t know what action to take when making important business decisions. CRM is a powerful tool that can help you get the actionable insights you need to make smart business decisions. Leveraging CRM allows you to find, diagnose, and fix your business problems—and turn them into valuable opportunities.

Bad data affects multiple areas in an organization, and can lead to detrimental consequences. CRM takes your data and transforms it into something you can actually use!

Thank you for reading and watching this blog series on why you need CRM! If you’re still not convinced of the benefits you can get with CRM, check out the Why CRM website for yourself! Read case studies, download the eBook, and chat with a PowerObjects CRM guru, all from one awesome site!

Happy CRM’ing!

Additional Resources


Hi, my name is Jim and I work at PowerObjects. Welcome to our video series about Why CRM. Today we’re going to talk about one of the most common things that we hear when we go to talk to customers about implementing CRM: bad decisions caused by bad data. It’s not necessarily that they’re bad decisions. Read More

Avatar for Joe D365

Joe D365

Joe D365 is a Microsoft Dynamics 365 superhero who runs on pure Dynamics adrenaline. As the face of PowerObjects, Joe D365’s mission is to reveal innovative ways to use Dynamics 365 and bring the application to more businesses and organizations around the world.